Lenny 2008

Lenny Niemeyer first arrived on the scene in Rio in 1980. With her tanned skin and golden blond hair, Lenny was ready to take on this new city. As a true Brazilian beach lover, Lenny spent much of her time near the water. She saw a gap in the market as she searched for a sophisticated swimsuit and decided to make one for herself, thus embarking on a new career. Lenny, previously a gifted landscape architect, became a swimwear designer and worked with a variety of swimwear brands for more than 10 years. In 1993, she decided to create her own line, and the Lenny brand was born. In the beginning, Lenny rented additional rooms in her apartment building to have enough space for her designs. Later, she converted a shed into her very first factory. Lenny has since transformed into a true fashion legend in Brazil. Ever since her runway debut in 1996, the name Lenny has been synonymous with high-fashion swimwear and her shows have been supported by famous names of the fashion world. Lenny started the careers of many models and, over the years, her catwalks have been adorned by the likes of Giselle Bündchen, Naomi Campbell, Letícia Birkheuer, Isabelli Fontana, Michelle Alves, Ana Claudia Michels and Devon Aoki. Today, the collection is daring and fashion-forward, featuring luxurious materials, bold colors and dramatic, sexy styling.